Sheraton Atlanta Hotel—one of downtown Atlanta’s largest meeting and convention hotels—has initiated a "Spring Sales Blitz" based on an exiting incentive for meeting planners—multiple points!  All meeting planners who have joined the Starwood Preferred Planners program, can receive double and even triple Starpoints, depending on rooms booked and meeting size, for booking accommodations at the Sheraton Atlanta Hotel by July 30, 2008. Starpoints can be used for free hotel stays, room upgrades at 820+ worldwide locations, gift certificates for educational books, conference registration fees, membership dues with Meeting Professionals International, or towards reducing your next event’s master bill through Starwood Instant Meeting Awards.

Sheraton Atlanta Hotel just completed a $57-million enhancement of the property, including 760 renovated guest rooms—12 contemporary suites—as well as 90,000 square feet of renovated flexible meeting space, which encompasses two ballrooms, function space for groups of 10 to 800 attendees, banquet-style, and 30 breakout rooms, ideal for smaller events and workshops.

"We’re excited to present meeting planners with a reward that not only recognizes their choice to plan events at our hotel, but we’re also creating a great opportunity to earn additional free hotel stays, flights, gift certificates and more," said Daniel Senden, Director of Sales & Marketing, Sheraton Atlanta. "Sheraton Atlanta has long been a leader when it comes to providing first-class meetings in Georgia, and by offering this great Starpoint special, we hope many more planners will come to experience our warm, comforting, connections right in the heart of downtown Atlanta."

Sheraton Atlanta "Spring Sales Blitz" program is broken down into three rewards levels, and certain restrictions apply. To find out more or to submit a request for proposal or to start designing your next meeting using the limited time double and triple Starpoints offer, call (866) 221-9922 or (404) 659-6500 and mention the Spring Sales Blitz or visit www.sheratonatlantahotel.com.